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Leistungen

Beratungs-Dienstleistungen von The Data Institute

Unsere Beratungs- und Technikleistungen decken die gesamte Data-Wertschöpfungskette ab.

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Data Audit

Das Data Audit gibt einen klaren Blick auf die erforderlichen Maßnahmen, die Schwachstellen aber auch die Stärken eines Unternehmens. Es ist sowohl umfassend möglich als auch bezogen auf einzelne Aspekte von Data in einem Unternehmen.

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Data Strategy

Eine richtungsweisende Datenstrategie ist nötig, damit nicht nur die Ziele des Unternehmens erreicht werden können, sondern alle Mitarbeitenden wissen, wie die Vision des Unternehmens in Bezug auf Data aussieht.

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Data Organisation

Ohne Struktur kein Data. Rollen und Verantwortlichkeiten sind in den meisten Abteilungen normal – beim Thema Data ist oft so viel historisch gewachsen, dass Struktur und Strategie untergegangen sind.

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Data Culture

Der gemeinsame Umgang mit Daten, die Prozesse und die Motivation, datengetrieben zu werden – das ist die Data Culture, die Unternehmen unbedingt für ihre Zukunftsfähigkeit benötigen.

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Data Architecture

Das Tool-Stack von Unternehmen wächst oft historisch. Dadurch sind viele Unternehmen "overtooled" oder hängen aufgrund bestehender Prozesse an den organisch gewachsenen Strukturen. Einfach so neue Software einzuführen ist dabei aber genauso schädigend wie Tools zu behalten, die nicht mehr dem aktuellen Stand der Technik entsprechen.

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Customer Centricity

Die Erwartungen unserer Kunden sollten nicht nur getroffen, sondern übertroffen werden. Das lässt sich nicht nur durch netten Customer Service ermöglichen, sondern vor allem durch's Messen und Reagieren – durch Daten.

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Machine Learning

Bessere Prognosen, optimierte Entscheidungsfindung, Personalisierung und die Basis für Künstliche Intelligenz klingt nicht nach einem Märchen, sondern dem intelligenten Einsatz von Daten. Und das sorgt für langfristige Wettbewerbsfähigkeit, höhere Umsätze und Optimierung von Ausgaben.

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Data Governance

Oft unerwünscht und doch so wichtig: Regeln und Leitplanken rund um die Datennutzung im Unternehmen. Anhand des Frameworks des Data Governance Institutes etablieren wir Regeln, passend zu den Vorstellungen des Unternehmens.

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Reporting & Business Intelligence

Ein gemeinsames Verständnis von Daten im Unternehmen erschafft man nicht nur durch eine Vision, sondern vor allem durch Dashboards und Reporting-Lösungen, mit denen alle Mitarbeitenden umgehen können.

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Marketing & eCommerce

Kunden erwarten mittlerweile nicht nur, dass die von ihnen bestellten Produkte innerhalb kürzester Zeit geliefert werden, sondern auch, dass sie passend zu ihrem Verhalten und ihren Käufen targetiert und angesprochen werden.

„Daten sind Dein Weg in die Zukunft.“

Thomas Borlik
Principal Data Consultant
The Data Institute

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